Depending on who you ask, Starz is the palace that rapper 50 Cent built. Over the past eight years, the Queens chart-topper has created shows that have given the cable network some of its highest views with his hit show in the “Power” universe. Now he says his deal is up and he is moving on.
He has taken to social media to share with his almost 28 million followers which bags he plans to use as he packs it up.
Fif, whose real name is Curtis Jackson, posted on Instagram a gif of Def Jam recording artist Oran “Juice” Jones from the video of his 1986 hit song, “Walking in the Rain.” In the video, “The Juice” is packing up his cheating girlfriend’s suitcase after she forgot that he gave her things that she couldn’t pronounce and preferred chasing Alley-cat-coat wearin’ Hush-puppy-shoe-wearing’ crumb cakes.
The rapper captioned, “This is me packing my stuff, STARZ 😵🍆Sucks, my deal is up over here I’m out. They Renewed High town and FORCE is the highest-rated show they have it sitting in limbo. If I told you how much dumb shit I deal with over here.”
“Power Book IV: Force” debuted on the network three weeks ago and made history for the channel. According to The Hollywood Reporter, the third spinoff in 50’s “Power” franchise not only had the biggest first-night audience rating for Starz but had a premiere night that was bigger than Showtime’s “Dexter: New Blood” and HBO’s “The White Lotus.”
Joseph Sikora, who plays Tommy, the lead in the series, hopped in the comments after the “Get Rich or Die Tryin’” artist’s ranting to promote his show, writing, “FORCE 🚦.”
His next post was a little less frantic and said, “Hold my calls i’m traveling, 🏃♂️💨getting the fvck away from STARZ.”
By the third post, 50 started telling his G-Unit Production team to get their bags too. He stated, “🤨Anil get your fvcking bag’s in the car now, we are out of here, take that fvcking sign off the door no more G-unit film and television over here.”
Anil Kurian serves as the head of development at G-Unit Film and Television and probably should be right with him packing his bags. One fan in the comments section peeped how intense the post was and noticed that he didn’t even post his brand, typing, “Wow, first post where 50 didn’t tag Branson.”
“Josh hurry the fvck up, get all the scrips we out!” 50 joked by the fourth post, pairing the caption with a picture of a man climbing up stairs with two packed bags in his hands. The person he identified is Josh Bramer, the director of development for G-Unit Film & Television.
In the last post, fans believed he snapped at Michael Raney, his superstar actor from “Power” and “Power Book II: Ghost.” He wrote: “Michael what the f-ck are you takings so long for, let’s go!
“why are you folding all of your clothing so perfect, we can just get new clothes when we get where we going.”
50 Cent and Starz have been negotiating their deal for months now, but to no avail. This is not the first time that the mogul has used social media to call out or jump-start negotiations with the network. In 2015, he caused trouble with AT&T and Starz by calling the communications “racist.” In 2021, after leaking that Patina Miller was going to be on “Power Book III: Raising Kanan,” he threatened to leave the network.
“Starz is upset i posted @patinamiller,” 50 wrote on his Instagram. “I didn’t know that picture wasn’t out, but i do know i have to build faster and get the fuck outta here this sh-t is a mess.”
He might get his wish now that his four-year deal is over, and it seems that an offer has not been made.
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