Beyonce and Goodwill Industries International are kicking off the holiday season with serious charity efforts that will help create new jobs through the institution, while also gathering a large donations from Beyonce’s concert-goers during December (See dates and locations below).
It looks like the Carters are all about trying to make a difference.
Shortly after Jay Z announced he would do his best to combat the racial profiling that has been an ongoing issue at Barneys New York, Beyonce is now making sure the second leg of her North American tour is giving back to the community.
The partnership will flaunt the social media hashtag #BeyGOOD and encourage the BeyHive to support Goodwill’s job training and community-based services that have already taken major strides in reducing unemployment in their local communities.
Baddie Bey has partnered with Goodwill before in the past, and she said she’s thrilled to be working with them again to make a change.
“I am excited to team up once again with Goodwill in supporting their efforts in finding and creating jobs for families in need” Mrs. Carter said.
In addition to creating new jobs and launching new training efforts, the #BeyGOOD movement will also focus on collecting tons of clothes for families in need.
Last summer when Beyonce partnered with Goodwill, over 27,500 pounds of clothing was donated, about 14 tons.
The prize at hand for donating clothes this time around is sure to help boost those numbers even higher.
Beyonce concert-goers who donate clothes to Goodwill will receive a receipt that can be exchanged for a special sticker that could make them the winner of a free ticket upgrade.
This isn’t just an upgrade to better seats either. The upgrade would let the winners trade in their tickets for BeyStage or BeyHive VIP area passes.
President and CEO of Goodwill Industries, Jim Gibbons, is pleased that he has Beyonce’s star power to help such a worthy cause.
“The people who come through our doors are a diverse group, from single mothers and recent immigrants to people with criminal backgrounds and adults who never finished school,” Gibbons explained. “But everyone is looking for the same thing: a better life. We’re proud that Beyonce is using her platform to share the positive impact Goodwill has on local communities, the environment and the lives of the millions of people Goodwill assists each year. We are incredibly grateful for Beyonce’s support of Goodwill’s mission.”
Only the first 100 ticketholders with their donor receipts will be eligible for the ticket upgrade and will need to arrive at the concert between 7 p.m. and 8 p.m.
Beyoncé’s North American tour dates are below:
November 30 – Vancouver, BC – Rogers Arena (Goodwill will not be present in Vancouver.)
December 2 – San Jose, CA – HP Pavilion
December 3 – Los Angeles, CA – Staples Center
December 6 – Las Vegas, NV – MGM Grand Garden Arena
December 7 – Phoenix, AZ – US Airways Center
December 9 – Dallas, TX – American Airlines Center
December 10 – Houston, TX – Toyota Center
December 12 – Louisville, KY – KFC Yum! Center
December 13 – Chicago, IL – United Center
December 14 – St. Louis, MO – Scottrade Center
December 16 – Toronto, ON – Air Canada Centre
December 18 – Washington, DC – Verizon Center
December 19 – Brooklyn, NY – Barclays Center
December 20 – Boston, MA – TD Garden
December 22 – Brooklyn, NY – Barclays Center