Billboard
Beyonce announced today she will partner with United Way on her world tour to assist with the Flint water crisis. The partnership will collect resources and donate money for local residents.
According to a press release, Beyonce has community outreach and funding plans to go along with her Formation World Tour, which starts April 27 in Miami. One method will allow fans to donate money at CrowdRise.com toward the United Way’s Flint efforts. Fans who do so will be entered to win VIP concert tickets to the vocalist’s show. They will also be able to give back in local communities and at venues during the tour.
When Beyonce makes a stop at Detroit’s Ford Field on June 14, she’ll hold an event to “serve as a celebration of the resourcefulness of the people of Flint and Detroit, Michigan,” the release states. Details have not been revealed, but it is a private event. Detroit is one of three cities that will host a “signature charity event” supporting the water crisis. The other two cities are Houston and Compton, California.
Beyonce’s foundation, BeyGOOD, orchestrated the event. It was founded in 2013 for the Mrs. Carter World Tour, and serves as the charity umbrella for all of the singer’s philanthropy, according to Billboard. The press release states Beyonce’s charity will link with fashion brand Gucci’s “Chime For Change” campaign – which their website says is dedicated to raising funds for women and girls worldwide – and Global Citizen – an organization working to end extreme poverty, according to the website – during the summer tour. Both will be present at the Detroit concert.
The singer’s work with Global Citizen isn’t new. In 2015, People reports she headlined the Global Citizen Festival. The yearly show supports the organization’s mission to end poverty by 2030. Also not new is her work with Chime for Change. Beyonce co-founded the campaign in 2013. According to the website, it has a long-term partnership with Global Citizen. The philanthropy of the new athletic fashion designer doesn’t end there. She worked with the Goodwill twice in the past four years. Three years ago, efforts were made to raise money and create more jobs.
