Though Lil Wayne has lost his endorsement deal with PepsiCo, he still has reason to celebrate. The Young Money/Cash Money rap mogul launched his Spectre by Supra footwear line at an indoor ramp in Miami over the weekend.
Weezy signed a partnership deal with the skating brand due to his love for skateboarding. At the launch party, the MC was joined by his manager Cortez Bryant, Young Money president Mack Maine, fellow rhymer Bun B, and pro skateboarder Stevie Williams.
Weezy will oversee the design of the shoes. “I’ve been rocking this shoe before I even knew what it was, so for me to start skating now and shoe lines start coming at me, it would’ve been only right to mess with the people I been rocking with,” he told MTV.
Weezy was dropped as representative for PepsiCo over disrespectful lyrics about the death of civil rights icon Emmett Till. The rapper issued an apology, but it was not favorably received by the Till family.