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7 Popular Cosmetic Brands That Sell Shameful Skin-Bleaching Products


Skin bleaching is a cosmetic whitening process practiced by people of color all over the world. Under the influence of the European beauty standard, light skin has been associated with attractiveness and a higher social status in many cultures across the globe.

A 2013 report titled “Global Beauty Industry Trends in the 21st Century” stated that 23 percent of global beauty industry sales are derived from skin care products. According to the report, skin care is a growing market, with most of that increase coming from countries in Asia and Africa. This trend has been attributed to the rise in bleaching product sales. India tops the list with 80 percent of all skin-whitening sales within Asia. Nigeria accounts for 77 percent of all bleaching sales in Africa.

The World Health Organization warns that skin bleaching may come with hazardous health consequences. The dangers associated with the use of toxic compounds for skin bleaching can include blood cancers such as leukemia and cancers of the liver and kidneys, as well as severe skin conditions. The organization reports that hardcore bleachers use illegal ointments containing toxins such as mercury, a metal that blocks skin color production properties of melanin.

What people are saying

3 thoughts on “7 Popular Cosmetic Brands That Sell Shameful Skin-Bleaching Products

  1. It is amazing how people of color, seek to lighten their skin. They have taken the bait, hook, line and sanker. Whites trying to darken their white skin, and people of color trying yo whiten their skin. Obviously, they do not have any self esteem, and hate who they are. Do they know as they lighten their skin, there is more danger to their skin, being exposed their to the harmful effects of the sun, and the sun is getting hotter. They should realize, it does not matter if your skin is light, they still hate people of color, light or dark. How can so may people be so screwed up? I have no desire to be around them. Some African people, not only do they have serious problems about their skin, but their hair as well. They hate their hair more than their dark skin, It is hard to imagine them going through that, they must be pretty miserable.

  2. I need to add, the more some blacks keep trying to look white, it is a boost to whites self esteem, as their own is destroyed. What is the picture above depicting? It is not a picture of an African woman, so why do they wish to look like that?

  3. Reen Ali says:

    So which is the best bleach cream who has no or less side effects

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