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Going Bigger: Google’s Chromecast Expansion Plans

chromecast-googleWith a recent release of new Google Chromecast apps, Google has also announced it has big plans for expansion of its streaming media device in 2014. The latest news arrives as the dongle, which plugs into a TV’s HDMI port, is among the hottest selling holiday gifts of the 2013 Black Friday and Cyber Monday shopping season.

According to a report from Wired of the U.K., the company also plans new products and an international expansion in 2014. Mario Queiroz, vice president of product management for Google, noted that people are going to be “pleasantly surprised” by what the expansion includes.

It’s being said that worldwide expansion will help encourage international app developers to bring their apps to the Chromecast. The end goal is to have various electronics manufacturers build the Chromecast right into their devices. Queiroz said “serious conversations” have taken place with many of the major players.

The news arrives several days after Google announced 10 new apps that are compatible with the Chromecast. The Motley Fool reports that these new apps include VEVO, Songza, BeyondPod, RedBull.TV, PostTV, Revision 3, Viki, Plex, Avia and RealPlayer Cloud.

The news of the brand new apps and expansion opens a range of possibilities for Chromecast owners. The dongle is currently a top seller at, ranking at #1 in the Televisions & Video category of Electronics, as well as #1 in Streaming Media Players on the site. Other devices that handle similar aspects of media streaming include Roku and Apple TV. The Chromecast currently sells for $35, but might be found for a discount as holiday shopping season continues.



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