Rihanna’s Reality TV Show Flops in Britian

Rihanna’s British reality TV show will air its season finale Tuesday night, in what might be the final chance for the few fans of Styled To Rock to watch. The Rihanna-produced show debuted in August, and struggled to find viewers during its inaugural season. The premiere episode brought in under 100,000 viewers for Sky Living, the program’s network home. After its 10 episode run, Styled To Rock appears to have slim chances of being renewed.

“There are no plans to bring it back,” a TV insider told DailyMail. “Commissioners lost confidence in the project.”

A source within Sky contended reports of the show’s demise were premature. ‘It is far too early to make a decision,” the source said. “After every big launch, we undertake extensive research and will make a decision when we evaluate the results.”

The show was similar to America’s longrunning Project Runway in design, pitting a group of designers against one another. Twelve designers competed, designing outfits for different celebrities each episode, including the likes of Kanye West, Katy Perry and Cheryl Cole. In the end, the winning designer created the outfit Rihanna wore during London’s Wireless Festival in July. Three mentors, including Rihanna’s own American stylist Lysa Cooper, handled the contestants throughout the show’s filming.

Though her career as a television producer is off to a rough start, Rihanna’s musical career is looking as strong as ever, with her new song “Diamonds” topping the charts, and an album due out next month.

Still independent.

We hope this story was worth your time. For over 14 years, Atlanta Black Star has stayed Black-owned and independently run. We didn't get here by waiting on ad budgets that were never built to prioritize us. Our readers did that.

Corporate support for Black media has always been thin. Outlets like ours get roughly 1% of the $170 billion spent on U.S. advertising each year, and that margin is shrinking further as advertisers walk back the DEI-linked commitments they made in 2020. That's the backdrop. It's not why we're asking.

The wider picture isn't any steadier. Newspaper ad revenue has fallen more than 80% since 2005, and local newsrooms are closing at a rate of roughly two a week nationwide. When outlets go under, it's rarely the ones built to center a Black perspective from the ground up that get to stick around.

We know a request for support isn't why you came here. But without readers choosing to fund this work directly, the depth of reporting we can do at home and abroad shrinks along with everyone else's. If you're not in a position to give, that doesn't change how much we value you as a reader.

If you are able to, a recurring contribution does more for us than a single one-time gift, because it lets us plan the next investigation instead of just the next invoice. It takes about 30 seconds, no long form, no account. Thank you for continuing to support independent journalism and freedom of the press.

Back to top