When a big music festival becomes successful, it clones itself. Just ask Coachella, which this year expanded to two weekends from one (and later to a Caribbean cruise). Or Lollapalooza or Electric Daisy Carnival, a dance event that started in Los Angeles and is now held in Las Vegas, Puerto Rico, New Jersey and Florida.
Another danceapalooza, the Ultra Music Festival in Miami, has already started four satellites around the world. But for its 15th annual event in Miami next year, it will expand to two weekends. The first will be March 15-17, and the next will be March 22-24, both in Bayfront Park in downtown Miami. The announcement was made on Monday through YouTube.
Unlike Coachella, which promises ticket buyers two identical festivals, the two Ultras will have different lineups. Even though the festival has not announced any of its acts, though, tickets will go on sale Wednesday. Last year Ultra — which featured David Guetta, Kaskade, Avicii and a cameo appearance by Madonna — sold 165,000 tickets, many before it had announced any of the performers.