Because of Beyonce and Jay-Z, we might need to invent a new term for overspending on your kids—maybe conspicuous infant consumption—on the heels of reports that the designer Ruthie Davis created $800 sneakers for Blue, even though the eight-month-old can’t even walk yet.
Hey, we understand the urge to lavish fancy gifts on your kids. We really do. But sneakers encrusted with $800 worth of amethyst Swarovski crystals, purple laces and immaculate stitching?
Aren’t we still in a recession?
“Take a look at the Baby Ruthie’s I made especially for Beyonce and Jay-Z’s daughter Blue Ivy… SO Sweet, right?” read a messaged posted on Ruthie Davis’ Facebook page alongside a photo of the adorable shoes.
But the Blue Ivy shoes may actually be a bargain. Apparently, Davis’ line of bedazzled Pierce sneakers generally retail in the U.S. for around $1,898.
We guess disgustingly rich people need to have SOMETHING to spend their money on, right?
It’s not clear whether the Carter family paid for the sneakers or whether Davis made them as a gift—and for the free publicity the crystal sneakers will engender, as they have already launched an infinite number of blog posts, no doubt.
Jay-z already told us this was going to happen. He even rapped about it, saying in Rick Ross’ “3 Kings,”“Y’all should know by now, if you don’t know/Millions on the wall in all my rooms/N–gas couldn’t f–k with my daughter’s room, N–gas couldn’t walk in my daughter’s socks. Banksy bitches, Basquiat!”
He also talked about it recently with Oprah:
“I imagine I’ll take things I learned from my mom and things I’ve learned from raising my nephews and apply that. Then at the end of the day, I just know I’ll probably have the worst, spoiled little kid ever,” Jay-Z said on “Oprah’s Master Class” program.
Jay and Bey reportedly spent at least $1.5 million on Blue Ivy’s nursery, according to The New York Post.