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‘Skyfall’ Has Record-Breaking Overseas Openings

Sony Pictures and Metro-Goldwyn-Mayer’s Skyfall, the 23rd film in the James Bond series, opened overseas in 25 markets and grossed a staggering $77.7 million, #1 everywhere. Setting the pace was of course the UK, which opened to an enormous estimated $32.4 million (£20.1M). Smashing the all-time Saturday attendance record, this is the biggest opening of 2012 and the biggest 2D Friday-to-Sunday opening weekend in history there, and the 2nd biggest all-time Friday-to-Sunday opening weekend, behind just the 3D Harry Potter And The Deathly Hallows Part 2. This launch was 76% bigger than Daniel Craig’s first turn as 007, Casino Royale, and 30% bigger than Quantum Of Solace. Of the $77.7M on Skyfall, IMAX is estimating a weekend gross of $3.5M in 79 locations in 15 territories which include the UK, France, Russia, Korea, Bulgaria, Middle East, Kazakhstan and Brazil.

– France bowed with $9.1M, or 39% more than Casino Royale’s opening Friday to Sunday (beating the entire 5-day opening as well) and just 15% less than Quantum Of Solace (which opened during a holiday period.)

– Russia opened to $8.6M, way more than the previous movies especially with that territory’s massive theatre-building push.

– Korea took in 49% of the market, grossing $6.1M, which was more than triple Casino Royale’s opening and 58% more than Quantum Of Solace’s opening Friday-to-Sunday (22% more than Quantum’s entire 4-day opening).

– Brazil launched with a huge $6.5M, the biggest Bond bow ever there, beating Casino Royale’s opening by 130% and Quantum Of Solace’s by 37%…

Read more: Deadline

 

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