Mary J. Blige Apologizes for Fried Chicken Ad

Mary J. Blige is apologizing for singing about fried chicken in a Burger King commercial that was widely held as an embarrassing, stereotypical poke at African American culture.
The R&B diva told New York’s Hot 97 radio deejay Angie Martinez that she did the commercial because Burger King executives promised her it would be shot in an “iconic” way and she did not expect the finished product to come out the way it did. “I would never just bust out singing about chicken and chicken wings,” she insisted.
Blige apologized to “everyone who was offended who thought I would do something that was so disrespectful to our culture.” She added: “I would never do anything like that. I thought I was doing something right.
The fast food chain has since apologized for the advertisement, which was part of a campaign featuring Blige, soccer star David Beckham and rocker Steven Tyler in a series of commercials that paired the stars with items on Burger King’s menu. Blige’s commercial was leaked on Burger King’s YouTube channel and subsequently pulled, with officials citing a “licensing issue.”

Democracy needs journalism it can trust.

This election season, the stakes are higher than usual — and so is the pressure on newsrooms to soften their coverage, stay quiet, or just disappear. Independent reporting, the kind that answers to readers instead of advertisers or political pressure, matters more in a moment like this, not less.

For over 14 years, Atlanta Black Star has stayed independent and reader-funded. We have no corporate owner and no shareholders telling us what to cover or how to cover it. That independence is also our biggest vulnerability: nothing protects it except readers choosing to fund it directly.

Newspaper ad revenue has fallen more than 80% since 2005, and local newsrooms are closing at a rate of roughly two a week nationwide. When outlets go under in a moment like this, it's rarely the independent, reader-funded ones that get to stick around.

We know a request for support isn't why you came here. But without readers choosing to fund this work directly, the depth of reporting we can do at home and abroad shrinks along with everyone else's. If you're not in a position to give, that doesn't change how much we value you as a reader.

If you are able to, a recurring contribution does more for us than a single one-time gift, because it lets us plan the next investigation instead of just the next invoice. It takes about 30 seconds, no long form, no account. Thank you for continuing to support independent journalism and freedom of the press.

Back to top