Pepsi is rolling out a new shape for its 20-ounce bottle for the first time in about 17 years. The new bottle has a contoured bottom half that appears easier to grip, and the wraparound label is shorter so that more of the drink is exposed. The change follows a number of splashy moves in the past year by PepsiCo [...]
Common Gives Back to Chicago Youth Through Corporations
There’s just something about Common that I just love and of course within that love is his music, acting, his respect for women and the fact that he gives back. In the midst of his Coca~ Cola campaign with BET’s Debra Lee and Magic Johnson, Case-Mate, the international design company known for creating fashion-forward mobile [...]
Warren Buffet and Berkshire Hathaway on Hunt for Big Acquisitions
Warren Buffett began his annual letter to shareholders of Berkshire Hathaway by calling 2012 a “subpar” year. The billionaire writes that Berkshire’s increase in book value failed to beat the S&P 500′s total return for just the ninth time in 48 years, up 14.4 percent to the index’s 16 percent. Buffett says investors shouldn’t necessarily expect Berkshire to [...]
Warren Buffet and 3G Capital Snap Up Heinz Company
Just days ago, the fate of a 144-year-old American icon was being hashed out in a Pittsburgh conference room as executives spoke by phone to representatives of two global billionaires who went by the code names “Owl” and “Goose.” Owl was Warren E. Buffett, chief executive of Berkshire Hathaway and one of the most admired investors in the [...]
NAACP Fights NYC Curbs on Sugary Drinks
Politics may make strange bedfellows, but money may make them stranger still. While data show that African-Americans, especially black children, are disproportionately obese, the soda industry has found an ally in one of the community’s leading organizations – the NAACP, whose New York chapter has filed an amicus brief in support of a lawsuit that [...]
Coca-Cola Continues Expansion Into Green Lifestyle with Ear Buds from Recycled Bottles
Atlanta – In a move that probably helps to thwart criticism for creating so many empty plastic bottles, The Coca-Cola Company continues its expansion into green lifestyle products. The latest are ear buds made in part from recycled soft drink bottles. I must admit, these are rather cool. Coca-Cola, music technology brand EOps and UK-based [...]
Will.i.am, Coca-Cola to Launch Green Lifestyle Brand: Ekocycle
The Coca-Cola Co. will contribute a minimum of $1 million to Ekocycle and partner with musical artist and producer will.i.am to promote and encourage recycling through the brand. The Ekocycle brand initiative aims to educate consumers about recycling, identify products that can be recycled and tout the positives of recycling. It will produce a line [...]
Executive Realignment at Coke Atlanta HQ Hints at Succession
In a move some say has implications for succession at the top of Coca-Cola, the company announced Monday that it is fine-tuning operations by creating three distinct leaders who will report to Chief Executive Officer Muhtar Kent. The Atlanta-based company will condense the numerous operating groups that report to Kent to three, beginning Jan. 1. [...]








