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5 Studies Debunking the Myth of Racial Colorblindness

Posted byBy K. Abel | Published on: CommentsComments (7)

Black-Business-Outlook-2012

Color is Seen and Cultural Pride is Judged

White People Have Preferences to People of Color Who Identify With the Dominant Culture

Psychologists from the University of Washington and Michigan State University conducted a series of six studies surveying close to 400 white college students that revealed that whites react more negatively to Blacks and Hispanics who identify strongly with their racial groups, and less negatively toward Blacks and Hispanics who don’t identify strongly with their racial groups, if at all.

Cheryl Kaiser, a University of Washington assistant psychology professor and lead author of the 2009 paper,  states: “Research has shown that the more minorities identify with their group, the more prejudice they report experiencing.”  She added, “Our studies provide an alternative explanation, by showing that whites react more negatively toward strongly identified minorities than weakly identified ones.”

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