It seems that a lot of people were thrilled to receive a brand-new pair of Kanye West‘s YEEZY QNTM basketball sneakers during All-Star weekend in the rapper’s hometown of Chicago.
On Friday, a fleet of black military style trucks made their way through different parts of the city handing out the sneakers for free.
In one video, you can see a crowd of people chasing one of the trucks down while running in the snow. Another clip shows large groups waiting patiently around one of the vehicles, as a bearded man hands out shoe boxes.
Plus, a third clip shows that some people were taking off the shoes they were wearing and trading them in for new sneakers.
The YEEZY QNTMs were released to only certain Chicago retailers on Feb. 16, and they reportedly sell for $250.
West began working with Adidas in 2013 for his Yeezy Brand after splitting with Nike in 2009. The move came after the musician and designer said he wanted more ownership as well as decision-making power.
In July, Forbes reported the GOOD Music record label founder made over $1.5 billion in sales with Adidas in 2019, and he’s expected to eventually outsell Nike’s Jordan brand.
“To make products that make people feel an immense amount of joy and solve issues and problems in their life, that’s the problem-solving that I love to do,” West once told Forbes.
Meanwhile, the rapper and his wife Kim Kardashian took in Sunday’s NBA All-Star game, where they were seated next to J. Cole, seemingly raising a few eyebrows. Cole was accused of criticizing West in his 2016 single “False Prophets” and 2019 single “Middle Child.” The Chicago native then responded on a demo version of Pusha-T’s 2018 cut “What Would Meek Do?”
“You heard Cole on that song, he was trying to hate,” said West in his verse.