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Kendrick Lamar’s Pulitzer Award Gives His Album ‘DAMN’ a 200% Bump In Sales

kendrick lamar black panther

Kendrick Lamar’s work on the “Black Panther” soundtrack will mark the first time he’s written and produced for an album. (Rick Kern/Getty Images for Samsung)

Kendrick Lamar’s sales from ‘DAMN’ skyrocketed by 236% after he received the Pulitzer Prize on April 16. The album sold 11,000 copies for the week ending April 19, a jump from 1,000 copies the week prior, according to Nielsen Music.

Lamar’s “DAMN” album is the first non-classical or jazz music to win a Pulitzer Award in the music category since 1943.

According to Billboard, the album also had major growth in the number of streams. Collectively from all 14 tracks of the album, it sold 11,000 digital songs in just a week which is a gain of 29%.

The Pulitzer board called the album, “a virtuosic song collection unified by its vernacular authenticity and rhythmic dynamism that offers affecting vignettes capturing the complexity of modern African-American life.”

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