Atlanta – In a move that probably helps to thwart criticism for creating so many empty plastic bottles, The Coca-Cola Company continues its expansion into green lifestyle products. The latest are ear buds made in part from recycled soft drink bottles. I must admit, these are rather cool. Coca-Cola, music technology brand EOps and UK-based [...]
Coca-Cola Continues Expansion Into Green Lifestyle with Ear Buds from Recycled Bottles
Will.i.am, Coca-Cola to Launch Green Lifestyle Brand: Ekocycle
The Coca-Cola Co. will contribute a minimum of $1 million to Ekocycle and partner with musical artist and producer will.i.am to promote and encourage recycling through the brand. The Ekocycle brand initiative aims to educate consumers about recycling, identify products that can be recycled and tout the positives of recycling. It will produce a line [...]







