9 Racist Ads, Commercials That Promote Negative Images of Black People

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In a 2008 television commercial for the Japanese cellphone company, Emobile, a monkey is shown in an election campaign with the slogan “Change,” the same slogan widely used during the campaign of the first African-American president of the U.S., Barack Obama.

 

sony white vs black ad

Sony Corporation promoted a Black-against-white ad in their multi-vignette PlayStation Portable campaign in 2006. The ad featured a strong-looking white woman, dressed in all white, clawing and dominating a subordinate Black woman. The ad was constructed to promote their new ceramic white PSP.

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